Le Creuset
Since 1925 Le Creuset has been renowned as the pioneer of colourful cookware. Beloved for the performance it delivers and the personal statement it makes, Le Creuset has been trusted by home cooks and master chefs for generations — it is the backbone of kitchens around the world.
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Le Creuset is known for their unrivaled selection of bold, rich colors in a range of finishes and materials as well as, being passed down from generation to generation. We plan to hit these two points of endless color options and that the cookware is built to last.
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Le Creuset has been there for the celebrations and the downfalls all with the promise of a home-cooked meal.
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We want to emphasize this aspect by playing off of the many colors that Le Creuset houses. Using the color of the cookware being shown doubling as moments big and small in a person’s life.
Copywriter: Virginia Bonilla
Art Director: Tiffany Kung